WHAT WE CAN DO FOR YOU
The backbone of any successful Holiday Park, proper Sales Management is so important. We’ll work closely with your team to create a positive culture of productivity and success, introducing training and tried and tested ways of working that will support your team and enhance your overall Sales Process – producing results that speak for themselves.
We know your customers and we know the best way to reach them – it’s our job to get to know your business. Helping to implement a marketing strategy that suits your Park, we’ll recommend the best options for website design, print, digital, social media, event organisation and even CGIs for off-plan marketing. We have the skills to deliver whatever you need – on time and on budget.
Continuing to develop your Park is key to your future development. We’ll help to guide you through the planning and development process from start to finish – from initial approval, all the way through to pitch layout and design, we’ve got you covered. Using our industry expertise, we’ll provide insight into the best opportunities available to maximize return on any investment.
We know that the paperwork can pile up and be a potential minefield to navigate your way through. We’ll support you through every aspect – anything from season length extensions, reviewing and updating holiday homeowner site licence agreements and park rules, through to advising on appropriate pitch fees and tenure length advice – taking away the stress so you can breathe easy.
Effective planning is vital to achieve your business objectives. We offer straightforward advice on how to reach your goals: from looking at your income and expenditures, finding ways to improve cost efficiencies through to streamlining processes – so whether you have a plan in place or are starting from scratch, we’ll help move you forward to where you want to be.
Having the right people in the right place is the right way to do things. If you’re struggling to find the perfect person, we’ll use our 20 years of experience and expertise to find someone who fits your Park and your values. Our contacts in the industry have access to the best in the business, so from initial contact through to their first day of work, we’ll put the hours in and find the right fit for you.
Managing successful operations is second nature to us and we’re happy to share our years of knowledge to help grow your business. Whether you’re unsure of the best way to manage and motivate your team, how to set working patterns to increase productivity or how to simply become more efficient at a reduced cost, we’ll make sure your Park is presented and represented to the highest possible standard.
Happy customers are the best possible advertising you could have for your Park, and it’s one of the simplest things to get right. We’ll work with you and your team to develop a fool proof strategy that will ensure you consistently exceed customer expectations, deliver excellence and keep your holidaymakers and homeowners coming back time and time again.
When it comes to picking what stock to place on your Park, the sheer amount of choice can be overwhelming. With contacts at leading manufacturers such as ABI, Willerby, Prestige Homeseeker, Sunseeker and Omar (to name a few!), we’ll work with you and help to navigate your options. From luxury lodges to static caravans, we’ll find stock that appeals to both your customers and your bottom line.
“We asked James to help us understand where we could incrementally improve each of our resorts, ensuring they continued to be well maintained and met with our own high standards – thus giving us the best possible chance at exceeding our customers’ expectations and beating our business plan in the year ahead. He was knowledgeable and diligent and the work he produced was of the highest standard. With James’ help we’re now confident we can continue to capitalise on our unique position in the market and continue to outperform the expectations and service levels our customers have learnt to take as standard ”
“James has been a client of ours for many years and we have carried out numerous Caravan and Lodge developments for him. He has always been honest and down to earth and is able to provide clear direction that leads to excellent results, James has extensive knowledge of all aspects of Holiday Home development including mix of units to suit the market, access, service requirements, presentation and the landscape features that can provide a development with a unique selling point.”
“During my time working with James at Park Leisure he was instrumental in leading many growth and change initiatives across multiple functions within the business. A great ‘people centred’ leader, James has a naturally strong and focused ability, to read & understand where change is needed and to commercially execute his plans.
Holiday Home Sales was a key priority focus within Park Leisure, it was here that James’s passion and unrivalled experience really shone through, which led a very experienced team through some tough challenges, with great success.”
“I have had the pleasure of knowing and working with James for in excess of 25 years. James is extremely well regarded in the Holiday Home Industry.
Being well versed in all aspects of Holiday Parks, James will provide any future partner with a successful and diverse approach to achieving financial goals with a keen eye on great customer advocacy.
He has the ability to overachieve and will always respect the park owner with an outstanding level of loyalty, honesty and commitment.”
“I have known and worked with James over many years.
He is known for his passionate and positive nature; detailed knowledge of the industry and he possesses many other skills which are utilised by him to achieve remarkable results in any given situation.
James has a natural ability to identify areas for potential growth and has been instrumental in working alongside our teams to support and drive the growth of our business.”
“The Parks team at Tozers worked with James in his previous professional capacity.
James has accumulated significant knowledge supporting park owners and navigating regulations and licensing and has always been easy to deal with.
His communication and ability to create clarity in complex situations helped him achieve his objectives.”